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Twitter for Business – 09/03/10 – Blake Lapthorn Solicitors

What	Twitter for Business
When	Tuesday, March 9, 2010 2:30pm - All Ages
Where	Blake Lapthorn Solicitors (map)
Other Info	Presentation to the Hampshire E-Commerce group at Blake Lapthorn Solicitors about to effectively use Twitter for Business.

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The Business of Social Enterprise – 18/02/10 – Southampton University

What	The Business of Social Enterprise
When	Thursday, February 18, 2010 5:30pm - All Ages
Where	Southampton University (map)
Other Info	A presentation to Fish On Toast at Southampton University about the advantages and challenges of running and building a social enterprise.

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Wordpress Training & Development – Dates/Venue to be confirmed

Wordpress is quickly becoming one of the most sought after content management systems in the world. What started out as a simple way to keep an online diary of sorts (a weblog) has rapidly morphed into the world’s standard for web based content delivery.

With the regular upgrades the core of Wordpress is regularly modified and updated to reflect current trends, making it simple and easy for everyone to use and administer. This TWO day workshop is designed to take the Wordpress beginner through the process of setting up and maintaining a Wordpress managed website or blog.

At the end of the Two Day Training Event delegates will be able to:

Set up a hosting account, domain name and database for their new website
Download and install Wordpress
Find, install and configure basic or custom Wordpress templates
Build, set up and administer a website using the Wordpress software
Find, install and configure both plugins and widgets that extend Wordpress functionality
Create and manage users and administrators
Manage content match the objectives of the website or blog

Specifically, delegates will be able to:-

Configure all options at Wordpress setup

General Settings
Reading Settings
Writing Settings
Permalinks
Discussion Settings
Miscellaneous Settings

Administer Wordpress

Determine the function of the new site/blog
Upgrade Wordpress quickly and easily
Set up users, administrators and roles
Install Akismet to prevent spam
Implement tools that will help measure the effectiveness of your site/blog
Back-up and restore the database and the site/blog

Adding Wordpress plugins and widgets

Understand the difference between plugins and widgets
Identify appropriate plugins and widgets
Download and install plugins and widgets

Adding Content in WordPress

Understand the difference between posts and pages
Know how to find and write about RELEVANT topics according to the objectives of the site/blog
Set up and use links (if appropriate)
Set up and use media (if appropriate)
Create and manage categories
How to manage content using parent and child pages
Understand the function of tags
Understand the relevance of comments
Understand the purpose of excerpts for Search Engine Optimization/SEO
Understand the purpose of custom fields

Managing Media in WordPress

When, how and why to use media in the site
Upload and manage images
Upload, embed and manage video
Upload, embed and manage audio

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Practical Search Engine Optimisation Made Easy – £35 – 24/02/10 – Burraton House – Dorchester, Dorset

What	Practical Search Engine Optimisation Made Easy - £35
When	Wednesday, February 24, 2010 1:30pm - All Ages
Where	Burraton House (map) Burraton Square Poundbury Dorchester, Dorset, United Kingdom DT1 3GR
Other Info	Many business owners have websites that aren't functioning for them and it does appear that there is a lot of confusion around what search engine optimisation (SEO) actually is. This half day workshop session has been designed to: - Explain what SEO (search engine optimisation) is AND what it isn't - Talk you through how the search engines rank websites - Show you simple techniques you can use almost immediately to improve your website WITHOUT having to learn any code at all - Demonstrate just how powerful social networking can be for SEO AND how easy! You will go away from this very practical session armed with very useful and highly effective tools and techniques that are EASY TO APPLY almost immediately. You will also have the basis of a workable strategy that will have Google loving your website, almost as much as YOU do!. Please feel free to bring a laptop (with wireless capability) along as there will be practical exercises to do that will get you started BEFORE you leave the workshop. If you don't have a laptop, don't worry, the exercises are easily done on paper and you can transfer them later. Every attendee will leave with a comprehensive booklet that takes them step by step through the techniques discussed. Cost of Session - £35.00 Book NOW - Add to Cart What others have said: "I recently joined Linda on a SEO seminar and found the content excellent and the friendly presentation to my taste. I would certainly look to work with Linda again in the near future and would recommend her consultancy courses as great value" Bill Goldie "I recently had the pleasure to attend one of Linda's workshops on Search Engine Optimisation. Linda's easy presentation style coupled with deep understanding of the subject matter meant that we could all come away with some practical steps to make an immediate impact. It was also a great relief to discover that you didn't need to be a techie or have your brain wired in binary to make it happen! In both my business, Giatech (http:www//giatech.eu) where I am bringing the best of wire and cable to market, and in my personal crusade to rid the world of Type 1 Diabetes (http://www.crusadersagainstdiabetes.org) I am now poised to make better use of the web as we move into a new year. Thanks Linda - see you on another or your courses next year" John Jocham

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Social Networking for Business Made Easy – £35 – 24/02/10 – Burraton House – Dorchester, Dorset

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